DevPixel Engineering
The video provided a quick introduction to Claude Design – Claude’s new design tool that lets you create prototypes, slides, posters, and interfaces using just text prompts. This document goes deeper: explaining each concept for non-designers, providing a standard prompt-writing formula, ready-to-copy sample prompts, troubleshooting common errors, and a complete checklist before you publish your product. Once finished reading, you can open Claude Design and create your own first demo today.
1. What is Claude Design and who can use it
Claude Design – simply put: This is a dedicated workspace within Claude where you type out your ideas in Vietnamese (or English) and Claude renders a visible product, instead of just responding with text as in a standard chat. That output can be a clickable demo page, a slide deck, a poster, or an application interface.
A few terms will appear frequently throughout this guide, explained beforehand so no one gets lost:
- Prototype: A mock-up of a product that looks and functions almost like the real thing, used to test ideas rather than serve as the final production version.
- Interactive: Viewers can interact directly with the product—clicking buttons, hovering, dragging and dropping—rather than just looking at a static image.
- Prompt: The text instruction you type to tell Claude what you want. The clearer the prompt, the more accurate the result.
- Export: Saving the product you just created as a file that can be opened elsewhere, such as a PDF, a PPTX presentation, or sending it to Canva for further editing.
Regarding access requirements: Claude Design is currently in early research preview and is available for Claude’s paid plans—Pro, Max, Team, and Enterprise. Free accounts cannot access this section yet. If your company uses an Enterprise plan and you still don’t see it, it is likely that an administrator needs to enable the feature in the organization settings first[1].
Since this is an experimental feature, the interface may change over time. If a few details in this guide do not fully match what you see on your screen, follow the general workflow: describe your idea, review the demo, and ask Claude to iterate on it.
2. Preparation before starting
You don’t need to know how to draw, nor do you need to know how to code. The only thing you need to prepare is clarity in your mind: what you want to create, who it is for, and how it should look. Prepare the following three sets of information before opening Claude Design—jotting them down on paper or in your phone’s notes works just fine.
Step 1: Determine the type of product you want to create
Choose one of the following familiar groups, as each group will require a slightly different prompt style:
- Interactive prototype: For example, a clickable solar system, a demo app, or a sample website.
- Presentation content: Presentation slides, social media posters, advertising banners, cover photos.
- Product interface: Website mockups, mobile app mockups, wireframes (layout sketches before detailing).
Step 2: Clearly specify the content to include
Before typing the prompt, prepare these eight pieces of information. You don’t need all eight, but the more complete you are, the less Claude will have to guess:
If your company already has a logo, brand color codes, or a screenshot of an existing design, have them ready to upload alongside your prompt. Claude Design can read images and documents (including DOCX, PPTX, and XLSX files) to understand your brand style right from the start.
3. Opening Claude Design for the first time
Step 1: Open Claude on your computer
Visit claude.ai in your browser, or open the Claude desktop app. It’s recommended to use a computer (rather than a phone) for easier handling, as the larger screen allows you to clearly view the demo generated by Claude.
Step 2: Find the Design section
Look at the navigation bar on the left side of the screen and find Design. If you don’t see it, you can go directly to claude.ai/design – this is the official portal of Anthropic Labs[1].
Step 3: Start a new project
Click the create new button. A blank input field will appear, which is where you paste your first prompt.
Step 4: Type or paste your first prompt and send it
Paste the concept description prepared in part 2, then click send (or press Enter). Claude will take anywhere from a few tens of seconds to a few minutes to generate the first demo, depending on its complexity.
Can’t see the Design tab even though you’re logged into the correct paid plan? Don’t assume something is wrong on our end just yet. Anthropic is rolling out this feature gradually to individual accounts, or it may not be supported in your region yet. Try logging out and back in, or check back again in a few days.
4. Prompt-Writing Formula to Ensure Claude Understands Your Intent
This is the most critical part. A well-crafted prompt saves you countless rounds of revisions. Include all six of the following components in each prompt, written as a seamless, natural paragraph without numbering:
- What you want to create: Clearly state the type of product in the very first sentence. For example: “Create an interactive 3D solar system for me.”
- Who the target audience is: Helps Claude choose the appropriate style and level of simplicity. For example: “Designed for middle school students.”
- Desired design style: Describe the visual mood you are aiming for. For example: “Modern, tech-focused style, dark background, featuring cosmic lighting effects.”
- Required interactive features: Clearly specify what happens when users click or hover over elements. For example: “Users can click on each planet to view its name, size, distance from the Sun, and a fun fact.”
- Desired layout: Describe the placement of content blocks. For example: “The solar system is centered, an information panel appears on the right, and the title sits at the top.”
- Technical or export requirements: Clearly state whether you need a functional demo or an exportable file for sharing. For example: “The design must run as an interactive demo and be exportable for sharing.”
Keep this standard formula in mind for almost any request: “Create a [type of design] about [topic] for me. The target audience is [audience]. The design style should be [style]. Primary color palette: [colors]. The main content includes [key sections]. It must feature interactions like [description of interactions]. The layout should [layout requirements]. The final output must [output goal].”
Sample Prompt: Interactive 3D Solar System
Copy the entire snippet below and paste it directly into Claude Design’s chat box:
5. Seven Steps to Complete a Project from Start to Finish
After sending the first prompt, don’t stop there. Claude Design works through back-and-forth conversation: you review the draft, provide feedback, Claude revises, and you repeat until satisfied. Here is the recommended seven-step process to follow.
Step 1: Wait for Claude to generate the first design
Claude will automatically analyze the prompt and build the first demo version. At this step, there’s no need to tweak anything yet – just take an overall look and ask yourself: Is the layout correct, does it include all the necessary sections, and do the colors match the desired style?
Step 2: Try interacting directly with the live demo
If the product is interactive, try it out yourself: Hover over each element, click every button, check if the info panels display correctly, and see if the animations are smooth. This is a real test, not just looking at it with your eyes.
Step 3: Describe the bug in words, don’t fix it manually
If you find a bug, don’t try to edit it directly on the demo yourself. Describe it to Claude in words, as specifically as possible. For example: “When I click on Mars, the information panel doesn’t show up. Please fix it so that each planet has its own information.”
Step 4: Use the editing area to fine-tune each section
After the first draft, you can continue chatting to request edits, comment directly on specific details in the demo, edit text directly, or use the adjustment sliders (generated by Claude itself) to tweak spacing, colors, and layouts in real time.
Step 5: Refine the text content if it’s not quite right
If the text isn’t quite right, make specific requests. For example: “Rewrite the planet information more concisely, with each planet having only three main points: Key features, distance from the Sun, and a fun fact.” Or: “Translate all content into Vietnamese, using language that is easy for a 6th grader to understand.”
Step 6: Adjust the overall visual style
Request changes to the visual feel if needed. For example: “Make the style like a modern educational website”, or “Use neon purple-blue colors”, or “Increase professionalism, reduce cluttered details.”
Step 7: Double-check the final version before sharing
Before exporting the file, check: Do all buttons work, are there any spelling errors, are the colors easy on the eyes, is the layout misaligned? If it’s meant for social media, make sure to also check it at smaller screen ratios and sizes.
Once the design looks good, you can share an internal link for colleagues within the same organization to view or collaborate on, save it to a folder, or export it to Canva, PDF, PPTX, or a standalone HTML file. If the design is ready to be built into a real product, Claude can even package the entire design into a handover bundle for Claude Code with just a single prompt[1].
6. Three ready-to-use sample prompts: Posters, slides, demo apps
Beyond interactive prototypes, Claude Design also excels at the three very common use cases below. For each prompt, simply click copy, paste it into the Claude Design chat box, and send—no file uploads required.
6.1. Social Media Poster
Use when you need a square image to post on Facebook, Instagram, LinkedIn, or TikTok.
After getting the first draft: Request adjustments to colors, fonts, or layout if needed, then check whether the text is easily readable on mobile screens before exporting the file to publish.
6.2. Presentation Slides
Use this when you need to quickly build a slide deck from raw content without designing from scratch.
After getting the first draft: Recount the number of slides, tweak individual slides if the content is too wordy, and ask Claude to make it more concise if needed before exporting to PPTX for presenting or further editing.
6.3. Task Management App Demo
Used when you need an interactive, working demo to share with clients or the technical team for reference before building the actual product.
Once you have the initial version: Test every button and screen, request adjustments to the user flow if something feels off, and then share the demo with your teammates, clients, or technical lead.
7. Quick Edit Prompt Repository After the First Draft
Don’t ask to fix too many things in a single prompt. Adjust them group by group: Layout first, colors next, followed by text content, interactive effects, and finally the overall professional polish. Below are ready-to-use prompts you can copy immediately.
Layout adjustment prompt group
- “Center all main content.”
- “Increase spacing between sections.”
- “Move the call-to-action button to the bottom of the screen.”
- “Make the heading stand out more.”
Color Adjustment Command Group
- “Change the primary colors to orange and cream.”
- “Reduce the glare of the background color.”
- “Increase the contrast between text and background.”
Text Editing Prompts Group
- “Shorten the description.”
- “Rewrite the content to make it easier to understand.”
- “Translate the entire content into Vietnamese.”
Interaction-tweaking Prompts
- “Add a hover effect on mouseover.”
- “When clicking on each item, open the corresponding info panel.”
- “Add a back button and a reset to default state button.”
Professionalism Adjustment Prompts
- “Make the design more high-end, reduce unnecessary details.”
- “Make it look like a professional SaaS product.”
- “Make this version client-presentation ready.”
8. Troubleshooting Common Issues
Below are common scenarios encountered when generating products with Claude Design, along with quick troubleshooting guides:
9. Pre-publishing checklist
Before sending it to others or posting on social media, review these ten points. It takes less than two minutes, but it will save you from having to make numerous revisions after sharing.
- Is the title clear and focused?
- Is the content easy to understand for viewers unfamiliar with the topic?
- Are the colors consistent throughout the design?
- Is the text easy to read on mobile screens?
- Are there any misalignments or overlapping text in the layout?
- Do all buttons and interactions work properly?
- Are the animations smooth and stutter-free?
- Are there any spelling errors throughout the text?
- Is the exported file in the correct required format?
- Does the design align with the initial goals set?
10. Claude Design Use Cases by Job Role
The same tool, but each job role leverages Claude Design in a different way. Below are specific suggestions for you to get started right away with your work.
The three most common use cases observed in practice from teams that tested it: Building interactive prototypes instead of manually coding each demo, turning static wireframes into clickable prototypes to gather real user feedback, and generating complete presentations from just a rough outline[1].
11. Frequently Asked Questions (FAQ)
Answering the most common questions when applying Claude Design to your creative and product development workflows:
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